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Mubarak Basha


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How Artificial Intelligence is Transforming Digital Marketing

Jan 28, 2019 10:17:04 AM / by Mubarak Basha posted in Digital Marketing

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Artificial Intelligence (AI) has been the catchphrase for a while now. Its humongous popularity can be attributed to the rising influence of computers and its manifold applications in almost all industries and domains. In the simplest of terms, AI involves creating expert systems and building intelligence into machines that allows them to think. Utility value, daily applications, the ability to perform repetitive tasks and reduced errors are some of the many benefits of AI.

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Top Digital Marketing Tips for Jewellery Brands

Sep 10, 2018 2:33:09 PM / by Mubarak Basha posted in Digital Marketing

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No doubt, the rate at which marketing is shifting from traditional to digital is astonishingly alarming. This change is not limited to any particular industry as it cuts across every industry. The ever dynamic consumer behavior is controlling the way marketers are carrying out marketing services online and offline. The consumer pattern has changed the way marketing platforms are used in the promotion of products and services. Traditional marketing almost doesn’t work effectively again.

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How real estate agents can dominate with social media and increase sales?

Jul 3, 2018 4:18:28 PM / by Mubarak Basha posted in Social Media Marketing

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Social media dominates technology today and it has become a part of everyday life. People are genuinely interested in what others are up to and are engaged with what’s going on in the world with an ever-increasing news spread. Social media has become a prime source of information for people to stay updated with changing times and trends.

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PPC Trends for 2018

Jun 28, 2018 10:40:51 AM / by Mubarak Basha posted in PPC

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With each passing day, the world of Pay-Per-Click (PPC) is changing. It has become very important for paid digital marketers to keep up with the pace to make the best out of this channel.

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10 Top Social and SEO Plugins to try in 2018

May 29, 2018 11:38:21 AM / by Mubarak Basha posted in SEO

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Google Analytics Data Retention countdown is entering its last stretch

May 9, 2018 1:37:05 PM / by Mubarak Basha posted in SEO

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Recently Google started sending an email introducing new data retention controls that allow users to manage how long their data is stored by Google Analytics. This data will be automatically deleted from Analytics’ servers after the prescribed time set by the user. By default, this is set to 26 weeks. The new data retention settings will soon take effect - on May 25, 2018.

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Google announces mobile-first index rolling out to sites

Apr 2, 2018 4:30:00 PM / by Mubarak Basha posted in SEO

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Google has finally announced on March 26th 2018, that it began the process of rolling out the Mobile-First Indexing update to sites. This roll out is an attempt to make webmasters give higher importance to develop or upgrade to mobile friendly platforms. Mobile First Indexing makes other parameters to take a back seat, since indexing of websites is of utmost importance than anything to rank higher on Google. Although this announcement was due for a very long time, it looks like there is a lot of confusion among webmasters and digital marketing professionals as to what exactly this update means to them.

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Confirmed by Google: ‘Broad core search ranking’ algorithm update ran over the weekend

Mar 16, 2018 12:00:00 PM / by Mubarak Basha posted in SEO

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Noticed a sudden dip in your online ranking over the weekend?

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RERA Vs Real estate industry: It’s time to think beyond SMS marketing

Mar 15, 2018 2:26:45 PM / by Mubarak Basha posted in SMS Marketing

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SEO + UX = Successful Website

Mar 8, 2018 11:42:00 AM / by Mubarak Basha posted in SEO

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SEO was simple in the good old days. A website just needed some good quality keywords and it ranked number one in search engines. But it’s not that easy or simple these days. Now, search engines like Google takes hundreds of factors into account to determine the kind of pages that can rank high in search engine results (SERPs).

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