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How to Grow Social Media Audience in 2018

Mar 8, 2018 10:43:00 AM / by Mubarak Basha posted in Social Media Marketing

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Creating social media presence and gaining the new audience is an inevitable aspect of today’s marketing. Though, social media is a complex channel it has changed and simplified the way brands understand its audience. For a marketer with right strategies, possibilities with social media are seamless.

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The Hottest B2B Social Media Marketing Trends

Nov 1, 2017 6:03:15 PM / by Mubarak Basha posted in Social Media Marketing

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Is Social Media Only For Millennials?

Oct 9, 2017 11:51:15 AM / by Mubarak Basha posted in Social Media Marketing

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Social media has become the main source of everything. Nowadays, social media is everything considering the fact that we lead a digital life! Whoever said social media is only for millennials was absolutely wrong. No matter the age, you just cannot ignore the importance of social media.

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The Top 5 Arab Women Social Media Influencers

Sep 22, 2017 11:18:09 AM / by Nithya Omprakash posted in Social Media Marketing

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The Middle East is home to some of the most popular and influential women in social media. Charismatic, iron-willed, articulate and steadfast in progress, these ladies epitomize what women can achieve in any industry be it, fashion, fitness, beauty, or cuisine, when given the opportunity to do so.

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Rookie Errors To Avoid When Creating Facebook Ad Campaigns

Sep 18, 2017 1:30:25 PM / by Nithya Omprakash posted in Social Media Marketing

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Facebook is one of the largest, robust and reputable platforms for social media management, online marketing and advertising. This powerful medium is ideal for businesses and companies of all sizes to reach their target customers. However, as a sole entrepreneur who is just starting out in the big bad digital world, it can get frustrating to discover the amount of trial and error that is involved in promoting your business or brand. This is especially cumbersome when you have to invest in real advertising dollars to get positive results.

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Turn Your Social Media Marketing Into A High-Performance Machine

Sep 11, 2017 12:09:55 PM / by Mubarak Basha posted in Social Media Marketing

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Marketing your company's product or service on social media makes it easy to build, promote and gain brand value. According to statistics, over 90% of companies and businesses use social media as an online marketing medium. Every business has heard the term 'ROI' so many times that it may as well be tattooed on their owner’s forehead!

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Leverage On Social Media To Recruit The Right Students For Your University

Sep 7, 2017 1:30:47 PM / by Nithya Omprakash posted in Social Media Marketing

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Dynamic, fast and ever-evolving, social media marketing has taken the digital world by storm. The younger generations’ primary means of interaction in the digital space is through social media. They are displaying their love for social media in their everyday lives by active interaction through various channels like Facebook, Twitter, Instagram, YouTube, etc.

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Top Health Care/Hospitals In Dubai Dominating Social Media

Sep 5, 2017 4:47:56 PM / by Mubarak Basha posted in Social Media Marketing

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The impact of social media in our lives has increased very quickly. As a brand, if you want to keep your business going and the audience engaged, then your company’s social media presence is considered very important and mandatory. The best part about being active on social media is, at any given point, you can interact with your audience through the various ways that are available. Social media is the simpler way to let your followers keep track of what is going on with the brand. A large amount of information must be provided in all the handles to keep the engagement going. As a result, brands have started taking social media very seriously. We were astonished by seeing how most of the hospitals/healthcare in Dubai are tremendously active on social media. All of the below-mentioned healthcare/hospitals from Dubai are ranked the top 9 in the list.

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7 Signs Your Social Media Marketing Strategy Is Failing

Jul 5, 2017 1:58:17 PM / by Nithya Omprakash posted in Social Media Marketing

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Have you been regularly posting on social media and feverishly monitoring your posts but perplexed to see no engagement? If your posts are failing to drive traffic to your site, it unfortunately and invariably means that your social media marketing strategy is failing. Are there any tell-tale signs that you should watch out for that will warn you early on and save your valuable time and efforts. Here are 7 signs that you should keep your eyes open for:

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How Social Media Marketing Is Helping Win Elections Across The Globe

Jun 28, 2017 2:32:36 PM / by Nithya Omprakash posted in Social Media Marketing

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Mark Zuckerberg can deny it all he wants. The fact remains that Facebook and in extension social media (Twitter, LinkedIn, YouTube, Instagram, etc.)  had a big role to play in some of the biggest election results that unfolded recently.

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